Jul 13

New Project for Madonna and daughter clothing line with fashion 80

We used to see her sing in a video or on a stage surrounded by hundreds of thousands of cheering fans who scream and sing her songs.

A Star has been able to renew and renovate, laying down the law in fashion and even outside of music, changing itself and its look according to the needs of the moment, turning each time a different creature.

Madonna is so versatile that in addition to knowing how good the singer was a good actress and a designer of good reputation, now with the support of her daughter Lourdes is studying a return to the field of ‘clothing for the fashion of young people, launched the line “Material Girl”, freely inspired by the song of 1985, one of his most important achievements.

The line created by Madonna and her daughter is a line not designed for the fashion collections show, but made for young teenagers, it will be sold at a very low price or by the $ 12 to a maximum of $ 40.

Will be loosely based on the 80, drawing in every way, from the years in which the song from which the fashion line is called, is inspired.

Jun 21

A Revolutionary Technique for colouring leather: Piel Y Vino at Pitti Immagine Uomo

Everyone knows that Tuscany is the Italian region of wine and Florence is one of most important cities of fashion and style with its fashion events every year.

Maybe no one could imagine that one of its inhabitants join these two symbols of made in Italy. Someone does one’s best to find the way to unite wine and fashion in an innovative and environmentally friendly concept.

It’s called Piel y Vino and it’s the company who created an innovative method to colouring leather, spun yarns and paper with wine’s refuse.

At Pitti Immagine Uomo made in Florence last week visitors have admired, in a Pub near Old Bridge, the extraordinary effects of this colouring on dresses, shoes and bags.

So three new brands are borning from the brilliant mind of Tommaso Cecchi De’ Rossi: PelleEVino, FiloEVino e CartaEVino. When born a business with ecologic principles and from the union of two tipical products of Made in Italy and specially, of Made in Tuscany, like wine and fashion style and is developed in three areas that are the essential of Tuscany economy: leather near Pisa, paper at Lucca and textile at Prato and also, is eco-friendly we can’t do other than wish the best for the future, we wish to PelleEVino and its Founders make success in all world.

Jun 08

Italian fashion, all ready for summer

Summer is around the corner, after a spring climate very winter, the sun finally appears to have taken the path of hot.

Many are preparing for the test suit, looking in shops Italian fashion leaders who proposed this summer.

This season there will be a return to the past, the 80 a strong return to the shelves in stores, ready for again be worn during the summer.

The clothes that are proposed are characterized by a style recovered from the eighties, but the fabrics are new and innovative, creating new and different combinations allow to create new combinations.

Besides creating clothes with new fabrics, views in the latest fashion, they must be designed in to be versatile, so it can be worn in any time during the evening with friends, where there and no particular need during a busy evening, where the integral character of the evening dress is that you are participating.

Jun 01

Rimmel London offers eye make up tips from celebrity make up expert

Liz Pugh is one of today’s most influential make-up artists having provided her make up expertise for a wide range of fashion brands, magazines and celebrities.

Rimmel London, one of the UK’s leading cosmetic brands asked her to share her expertise.

Rimmel eye make up tips from Liz PughQuestion for Liz include:

“What are your top tips for eye make-up this season?,

“How to master liquid eyeliner?”

“How can I create new looks to make the most of my eyes?”

Liz believes that “make-up’s all about experimenting and having fun” and predicts that the dramatic Amy Winehouse-style bold, smudgy eye make up will be this season’s hottest look. She says: “It’s goodbye girlie make-up, hello punky, edgy eyes!”

Advice from Liz includes a make up tutorial on how to apply smoky eye make up, advice on choosing the best mascara and her choices of the best eye-shadow colours for 2010.

As well as the expert makeup tips from Liz Pugh, visitors to the Rimmel London website can read exclusive interviews with Sophie Ellis-Bexter and Lily Cole, register to become a Rimmel ambassador and learn about one-off freebies, special offers and prizes.

For more make up tips, beauty advice and information on the full range of Rimmel cosmetics and make up, visit their website at http://www.rimmellondon.com/UK/home.aspx

Rimmel London eye make up advice

About Liz Pugh

Liz Pugh is one of the world’s most influential make-up artists with a CV to die for. She’s worked with magazines such as French and Italian Vogue, Harpers Bazaar, I-D, Dazed & Confused, as well as creating campaigns for fashion brands like Kenzo, Killer Miss Sixty, Guess, and Paul Smith. Celebrities like Thandie Newton, Rachel Weisz, Kelis, Keira Knightley, and Victoria Beckham trust their make-up styles to Liz.

About Rimmel

The House of Rimmel was originally founded by Eugene Rimmel in 1834 in Regent Street, in London.

Rimmel’s extensive make up range is kept bang up-to-the-minute as it translates the look of London into new shades, products, packaging and advertising.

But Rimmel make up products are not just creative and fashion-forward, they are always developed to be easy to use, versatile and accessible – and even more so, designed to encourage experimentation and self-expression.

The current faces of Rimmel London are Kate Moss, Sophie Ellis-Bexter, Georgia May Jagger and Coco Rocha.

For media enquiries please contact:

Simon Aldous
Marketing Manager
1-4 Minerva House
Chenies Street
London
WC1E 7ER
simon.aldous@omd.com
0203 023 4675

Web address http://www.rimmellondon.com/UK/home.aspx

May 20

Fashion Style Event. Pitti Immagine in Florence

If you’ll go to enjoy a relaxing week end in Florence you must go to visit the Events of Pitti Immagine.
The Events, in Florence or in Milan, are dedicated to the fashion style and are specifies for men, women or children, the Tuscan city is one of the most importants center for fashion and style for this event and its history.
In the wonderful place of Fortezza da Basso near the city center will be possible to walk between the most famous brands.
Passionates and insiders can have a pretty stay in Florence and have a good opportunity to engage one of events organized for this occasion, you could go to a conference or a meeting or, again, visit an exhibition or savour the great Italian food.
You can visit the official site of Pitti Immagine to find all details about Pitti Uomo, 15th of june, and next events.

May 08

ASOS to launch online marketplace

asos logo ASOS to launch online marketplace

ASOS Marketplace will allow customers to recycle their wardrobes. Small businesses and independent labels will also be able to sell their latest lines.

London – Fashionistas looking to give their wardrobe a makeover will soon be able to trade trousers, deal in dresses and barter on bags thanks to a new virtual marketplace from ASOS plc, the UK’s leading online fashion store. ASOS is in the advanced stages of preparing to launch an online marketplace platform providing customers with a channel to sell their own clothes. In addition, small independent businesses will be able to promote their fashion products, as well as offering larger companies another sales channel for brands or to market excess stock. Customers putting their clothes up for sale online will also be given advice from ASOS’s expert team on how to display their items to maximise selling potential. It is anticipated that the ASOS Marketplace will launch later this year and the initiative is one of a number of projects currently in progress to extend the company’s offering to its fast-growing customer base. Nick Robertson, Chief Executive of ASOS, said: “This is an exciting extension to ASOS’s existing customer offer which makes perfect sense in today’s market. This is a sellers’ platform. We will start simply and continually improve the platform over time. Our sellers will shape its future. “With this initiative, we are able to offer both individual and corporate customers an additional channel to sell their fashion merchandise in an environment, and in front of a customer, that is all about fashion.” About ASOS.com Established in June 2000, ASOS.com is the UK’s largest independent online fashion and beauty retailer with over 35,000 products and 1500 new lines added each week. Aimed primarily at fashionably aware 16-34 year olds, the site attracts over 6.9million unique visitors per month and has in excess of 2.9million registered users. http://www.asos.com http://www.twitter.com/asos http://www.asosfollowsfashion.com For further information, images and samples please contact: Susie Young asos.com Greater London House Hampstead Road London NW1 7FB +44 (0)20 7836 1284 press@asos.com http://www.asos.com Submitted by: John Wood +44 777 152 0001 jw@worldwidepr.net http://www.worldwidepr.net http://twitter.com/worldwidepr